In this interactive session, we’ll guide you through every stage, from capturing data and planning content to designing emails that look great on any device.
You’ll learn how to:
- Build and segment your contact lists to send the right message to the right people
- Create eye-catching, mobile-friendly emails that reflect your brand
- Understand what your email data is telling you so you can keep improving results
- We’ll demonstrate how to do it all using Mailchimp, with a look at a few alternative platforms too.
There’ll be plenty of time to ask questions and see how it works in practice.
The session also includes essential GDPR basics to help you stay compliant and confident when managing customer data.